[Storika](https://www.storika.ai/)/[TikTok benchmarks](https://www.storika.ai/benchmarks)/Beauty & personal care + fashion & style

TikTok data benchmark

# TikTok creator benchmarks: Beauty & personal care + fashion & style by country

Across 25,330 eligible public TikTok creator profiles tagged Beauty & Personal Care + Fashion & Style, the median profile has 19,800 followers, 0.59% engagement, and 4,213 average views.

n=25,330 distinct creator profiles. Updated October 13, 2026.

| Metric | 25th percentile | Median | 75th percentile |
| --- | --- | --- | --- |
| Followers | 10,200 | 19,800 | 58,800 |
| Engagement rate | 0.19% | 0.59% | 2.23% |
| Average views | 953 | 4,213 | 33,341 |

## Eligible countries for beauty & personal care + fashion & style

39 groups currently clear the 30\-profile publication floor.

-   [United Statesn=17,181](https://www.storika.ai/benchmarks/us-beauty-and-personal-care-plus-fashion-and-style)
-   [Thailandn=682](https://www.storika.ai/benchmarks/th-beauty-and-personal-care-plus-fashion-and-style)
-   [Japann=629](https://www.storika.ai/benchmarks/jp-beauty-and-personal-care-plus-fashion-and-style)
-   [United Kingdomn=623](https://www.storika.ai/benchmarks/gb-beauty-and-personal-care-plus-fashion-and-style)
-   [Philippinesn=600](https://www.storika.ai/benchmarks/ph-beauty-and-personal-care-plus-fashion-and-style)
-   [South Korean=559](https://www.storika.ai/benchmarks/kr-beauty-and-personal-care-plus-fashion-and-style)
-   [Mexicon=418](https://www.storika.ai/benchmarks/mx-beauty-and-personal-care-plus-fashion-and-style)
-   [Indonesian=406](https://www.storika.ai/benchmarks/id-beauty-and-personal-care-plus-fashion-and-style)
-   [Braziln=370](https://www.storika.ai/benchmarks/br-beauty-and-personal-care-plus-fashion-and-style)
-   [Germanyn=287](https://www.storika.ai/benchmarks/de-beauty-and-personal-care-plus-fashion-and-style)
-   [Spainn=287](https://www.storika.ai/benchmarks/es-beauty-and-personal-care-plus-fashion-and-style)
-   [Malaysian=255](https://www.storika.ai/benchmarks/my-beauty-and-personal-care-plus-fashion-and-style)
-   [Francen=245](https://www.storika.ai/benchmarks/fr-beauty-and-personal-care-plus-fashion-and-style)
-   [Vietnamn=232](https://www.storika.ai/benchmarks/vn-beauty-and-personal-care-plus-fashion-and-style)
-   [Australian=211](https://www.storika.ai/benchmarks/au-beauty-and-personal-care-plus-fashion-and-style)
-   [Canadan=192](https://www.storika.ai/benchmarks/ca-beauty-and-personal-care-plus-fashion-and-style)
-   [Nigerian=181](https://www.storika.ai/benchmarks/ng-beauty-and-personal-care-plus-fashion-and-style)
-   [Italyn=169](https://www.storika.ai/benchmarks/it-beauty-and-personal-care-plus-fashion-and-style)
-   [Colombian=136](https://www.storika.ai/benchmarks/co-beauty-and-personal-care-plus-fashion-and-style)
-   [Indian=120](https://www.storika.ai/benchmarks/in-beauty-and-personal-care-plus-fashion-and-style)
-   [South African=115](https://www.storika.ai/benchmarks/za-beauty-and-personal-care-plus-fashion-and-style)
-   [Türkiyen=102](https://www.storika.ai/benchmarks/tr-beauty-and-personal-care-plus-fashion-and-style)
-   [Chinan=100](https://www.storika.ai/benchmarks/cn-beauty-and-personal-care-plus-fashion-and-style)
-   [Egyptn=95](https://www.storika.ai/benchmarks/eg-beauty-and-personal-care-plus-fashion-and-style)
-   [Pakistann=93](https://www.storika.ai/benchmarks/pk-beauty-and-personal-care-plus-fashion-and-style)
-   [Argentinan=92](https://www.storika.ai/benchmarks/ar-beauty-and-personal-care-plus-fashion-and-style)
-   [Polandn=76](https://www.storika.ai/benchmarks/pl-beauty-and-personal-care-plus-fashion-and-style)
-   [Nepaln=75](https://www.storika.ai/benchmarks/np-beauty-and-personal-care-plus-fashion-and-style)
-   [Saudi Arabian=66](https://www.storika.ai/benchmarks/sa-beauty-and-personal-care-plus-fashion-and-style)
-   [Russian=62](https://www.storika.ai/benchmarks/ru-beauty-and-personal-care-plus-fashion-and-style)
-   [Venezuelan=61](https://www.storika.ai/benchmarks/ve-beauty-and-personal-care-plus-fashion-and-style)
-   [Ukrainen=59](https://www.storika.ai/benchmarks/ua-beauty-and-personal-care-plus-fashion-and-style)
-   [Ghanan=43](https://www.storika.ai/benchmarks/gh-beauty-and-personal-care-plus-fashion-and-style)
-   [Moroccon=43](https://www.storika.ai/benchmarks/ma-beauty-and-personal-care-plus-fashion-and-style)
-   [Perun=43](https://www.storika.ai/benchmarks/pe-beauty-and-personal-care-plus-fashion-and-style)
-   [Kenyan=38](https://www.storika.ai/benchmarks/ke-beauty-and-personal-care-plus-fashion-and-style)
-   [Myanmar (Burma)n=37](https://www.storika.ai/benchmarks/mm-beauty-and-personal-care-plus-fashion-and-style)
-   [Bangladeshn=36](https://www.storika.ai/benchmarks/bd-beauty-and-personal-care-plus-fashion-and-style)
-   [Ethiopian=33](https://www.storika.ai/benchmarks/et-beauty-and-personal-care-plus-fashion-and-style)

Component categories: [Beauty & Personal Care](https://www.storika.ai/benchmarks/category-beauty-and-personal-care) · [Fashion & Style](https://www.storika.ai/benchmarks/category-fashion-and-style)

Country means profile country, not audience location. Read the [benchmark methodology](https://www.storika.ai/benchmarks/methodology) for normalization, sample, and freshness rules.

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