[Storika](https://www.storika.ai/)/[TikTok benchmarks](https://www.storika.ai/benchmarks)/Health & wellness TikTok data benchmark # TikTok creator benchmarks: Health & wellness by country Across 1,942 eligible public TikTok creator profiles tagged Health & Wellness, the median profile has 19,600 followers, 0.17% engagement, and 3,206 average views. n=1,942 distinct creator profiles. Updated October 13, 2026. | Metric | 25th percentile | Median | 75th percentile | | --- | --- | --- | --- | | Followers | 10,600 | 19,600 | 50,775 | | Engagement rate | 0.04% | 0.17% | 0.91% | | Average views | 694 | 3,206 | 32,818 | ## Eligible countries for health & wellness 5 groups currently clear the 30\-profile publication floor. - [United Statesn=1,470](https://www.storika.ai/benchmarks/us-health-and-wellness) - [South Korean=47](https://www.storika.ai/benchmarks/kr-health-and-wellness) - [Spainn=43](https://www.storika.ai/benchmarks/es-health-and-wellness) - [United Kingdomn=35](https://www.storika.ai/benchmarks/gb-health-and-wellness) - [Thailandn=35](https://www.storika.ai/benchmarks/th-health-and-wellness) ## Multi-category combinations including health & wellness - [Beauty & Personal Care + Health & Wellnessn=5,242](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-health-and-wellness) - [Health & Wellness + Shoppingn=2,726](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-shopping) - [Food & Drink + Health & Wellnessn=2,531](https://www.storika.ai/benchmarks/category-food-and-drink-plus-health-and-wellness) - [Fashion & Style + Health & Wellnessn=2,499](https://www.storika.ai/benchmarks/category-fashion-and-style-plus-health-and-wellness) - [Culture & Entertainment + Health & Wellnessn=2,274](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness) - [Health & Wellness + Relationships & Familyn=2,215](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-relationships-and-family) - [Health & Wellness + Home & Livingn=1,230](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-home-and-living) - [Beauty & Personal Care + Health & Wellness + Shoppingn=1,062](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-health-and-wellness-plus-shopping) - [Culture & Entertainment + Health & Wellness + Relationships & Familyn=997](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-relationships-and-family) - [Beauty & Personal Care + Fashion & Style + Health & Wellnessn=891](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-fashion-and-style-plus-health-and-wellness) - [Health & Wellness + Sports & Outdoorsn=641](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-sports-and-outdoors) - [Education & Learning + Health & Wellnessn=590](https://www.storika.ai/benchmarks/category-education-and-learning-plus-health-and-wellness) - [Culture & Entertainment + Fashion & Style + Health & Wellnessn=579](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-fashion-and-style-plus-health-and-wellness) - [Beauty & Personal Care + Culture & Entertainment + Health & Wellnessn=532](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-culture-and-entertainment-plus-health-and-wellness) - [Fashion & Style + Health & Wellness + Shoppingn=448](https://www.storika.ai/benchmarks/category-fashion-and-style-plus-health-and-wellness-plus-shopping) - [Beauty & Personal Care + Health & Wellness + Home & Livingn=440](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-health-and-wellness-plus-home-and-living) - [Health & Wellness + Religion & Spiritualityn=386](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-religion-and-spirituality) - [Beauty & Personal Care + Health & Wellness + Relationships & Familyn=366](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-health-and-wellness-plus-relationships-and-family) - [Culture & Entertainment + Food & Drink + Health & Wellnessn=350](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-food-and-drink-plus-health-and-wellness) - [Beauty & Personal Care + Food & Drink + Health & Wellnessn=344](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-food-and-drink-plus-health-and-wellness) - [Health & Wellness + Reviews & Recommendationsn=338](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-reviews-and-recommendations) - [Fashion & Style + Health & Wellness + Home & Livingn=307](https://www.storika.ai/benchmarks/category-fashion-and-style-plus-health-and-wellness-plus-home-and-living) - [Health & Wellness + Home & Living + Shoppingn=302](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-home-and-living-plus-shopping) - [Food & Drink + Health & Wellness + Shoppingn=301](https://www.storika.ai/benchmarks/category-food-and-drink-plus-health-and-wellness-plus-shopping) - [Health & Wellness + Petsn=264](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-pets) - [Fashion & Style + Health & Wellness + Relationships & Familyn=258](https://www.storika.ai/benchmarks/category-fashion-and-style-plus-health-and-wellness-plus-relationships-and-family) - [Culture & Entertainment + Health & Wellness + Sports & Outdoorsn=248](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-sports-and-outdoors) - [Business & Finance + Health & Wellnessn=242](https://www.storika.ai/benchmarks/category-business-and-finance-plus-health-and-wellness) - [Culture & Entertainment + Health & Wellness + Shoppingn=241](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-shopping) - [Culture & Entertainment + Health & Wellness + Religion & Spiritualityn=233](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-religion-and-spirituality) - [Food & Drink + Health & Wellness + Home & Livingn=205](https://www.storika.ai/benchmarks/category-food-and-drink-plus-health-and-wellness-plus-home-and-living) - [Food & Drink + Health & Wellness + Relationships & Familyn=200](https://www.storika.ai/benchmarks/category-food-and-drink-plus-health-and-wellness-plus-relationships-and-family) - [Culture & Entertainment + Education & Learning + Health & Wellnessn=198](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-education-and-learning-plus-health-and-wellness) - [Culture & Entertainment + Health & Wellness + Home & Livingn=185](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-home-and-living) - [Fashion & Style + Food & Drink + Health & Wellnessn=176](https://www.storika.ai/benchmarks/category-fashion-and-style-plus-food-and-drink-plus-health-and-wellness) - [Health & Wellness + Travel & Tourismn=157](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-travel-and-tourism) - [Health & Wellness + Home & Living + Relationships & Familyn=149](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-home-and-living-plus-relationships-and-family) - [Fashion & Style + Health & Wellness + Sports & Outdoorsn=137](https://www.storika.ai/benchmarks/category-fashion-and-style-plus-health-and-wellness-plus-sports-and-outdoors) - [Health & Wellness + Relationships & Family + Shoppingn=134](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-relationships-and-family-plus-shopping) - [Culture & Entertainment + Health & Wellness + Petsn=118](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-pets) - [Culture & Entertainment + Health & Wellness + Travel & Tourismn=106](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-travel-and-tourism) - [Beauty & Personal Care + Business & Finance + Health & Wellnessn=103](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-business-and-finance-plus-health-and-wellness) - [AI & Technology + Health & Wellnessn=98](https://www.storika.ai/benchmarks/category-ai-and-technology-plus-health-and-wellness) - [Health & Wellness + Home & Living + Misc.n=95](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-home-and-living-plus-misc) - [Beauty & Personal Care + Health & Wellness + Reviews & Recommendationsn=88](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-health-and-wellness-plus-reviews-and-recommendations) - [AI & Technology + Health & Wellness + Shoppingn=83](https://www.storika.ai/benchmarks/category-ai-and-technology-plus-health-and-wellness-plus-shopping) - [Health & Wellness + Relationships & Family + Religion & Spiritualityn=79](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-relationships-and-family-plus-religion-and-spirituality) - [Education & Learning + Health & Wellness + Relationships & Familyn=74](https://www.storika.ai/benchmarks/category-education-and-learning-plus-health-and-wellness-plus-relationships-and-family) - [Health & Wellness + Misc.n=74](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-misc) - [Health & Wellness + Writing & Communicationn=73](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-writing-and-communication) - [Culture & Entertainment + Health & Wellness + News & Median=72](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-news-and-media) - [Books & Literature + Health & Wellnessn=71](https://www.storika.ai/benchmarks/category-books-and-literature-plus-health-and-wellness) - [AI & Technology + Health & Wellness + Home & Livingn=65](https://www.storika.ai/benchmarks/category-ai-and-technology-plus-health-and-wellness-plus-home-and-living) - [Business & Finance + Culture & Entertainment + Health & Wellnessn=65](https://www.storika.ai/benchmarks/category-business-and-finance-plus-culture-and-entertainment-plus-health-and-wellness) - [Beauty & Personal Care + Health & Wellness + Religion & Spiritualityn=64](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-health-and-wellness-plus-religion-and-spirituality) - [Health & Wellness + Pets + Relationships & Familyn=63](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-pets-plus-relationships-and-family) - [Culture & Entertainment + Health & Wellness + Writing & Communicationn=60](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-writing-and-communication) - [Beauty & Personal Care + Health & Wellness + Petsn=56](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-health-and-wellness-plus-pets) - [Beauty & Personal Care + Education & Learning + Health & Wellnessn=52](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-education-and-learning-plus-health-and-wellness) - [Health & Wellness + Relationships & Family + Travel & Tourismn=52](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-relationships-and-family-plus-travel-and-tourism) - [Health & Wellness + Relationships & Family + Sports & Outdoorsn=51](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-relationships-and-family-plus-sports-and-outdoors) - [Health & Wellness + Shopping + Sports & Outdoorsn=51](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-shopping-plus-sports-and-outdoors) - [Arts & Crafts + Health & Wellnessn=49](https://www.storika.ai/benchmarks/category-arts-and-crafts-plus-health-and-wellness) - [Culture & Entertainment + Health & Wellness + Misc.n=46](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-misc) - [Education & Learning + Fashion & Style + Health & Wellnessn=46](https://www.storika.ai/benchmarks/category-education-and-learning-plus-fashion-and-style-plus-health-and-wellness) - [AI & Technology + Beauty & Personal Care + Health & Wellnessn=44](https://www.storika.ai/benchmarks/category-ai-and-technology-plus-beauty-and-personal-care-plus-health-and-wellness) - [Fashion & Style + Health & Wellness + Religion & Spiritualityn=44](https://www.storika.ai/benchmarks/category-fashion-and-style-plus-health-and-wellness-plus-religion-and-spirituality) - [Food & Drink + Health & Wellness + Sports & Outdoorsn=44](https://www.storika.ai/benchmarks/category-food-and-drink-plus-health-and-wellness-plus-sports-and-outdoors) - [Health & Wellness + Science & Naturen=43](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-science-and-nature) - [Arts & Crafts + Health & Wellness + Shoppingn=37](https://www.storika.ai/benchmarks/category-arts-and-crafts-plus-health-and-wellness-plus-shopping) - [AI & Technology + Culture & Entertainment + Health & Wellnessn=36](https://www.storika.ai/benchmarks/category-ai-and-technology-plus-culture-and-entertainment-plus-health-and-wellness) - [Beauty & Personal Care + Fashion & Style + Health & Wellness + Home & Livingn=36](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-fashion-and-style-plus-health-and-wellness-plus-home-and-living) - [Books & Literature + Culture & Entertainment + Health & Wellnessn=36](https://www.storika.ai/benchmarks/category-books-and-literature-plus-culture-and-entertainment-plus-health-and-wellness) - [Culture & Entertainment + Gaming + Health & Wellnessn=36](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-gaming-plus-health-and-wellness) - [Food & Drink + Health & Wellness + Petsn=36](https://www.storika.ai/benchmarks/category-food-and-drink-plus-health-and-wellness-plus-pets) - [Health & Wellness + Pets + Shoppingn=36](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-pets-plus-shopping) - [Culture & Entertainment + Health & Wellness + Reviews & Recommendationsn=35](https://www.storika.ai/benchmarks/category-culture-and-entertainment-plus-health-and-wellness-plus-reviews-and-recommendations) - [Health & Wellness + Home & Living + Petsn=34](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-home-and-living-plus-pets) - [Automotive + Health & Wellness + Shoppingn=33](https://www.storika.ai/benchmarks/category-automotive-plus-health-and-wellness-plus-shopping) - [Arts & Crafts + Health & Wellness + Home & Livingn=32](https://www.storika.ai/benchmarks/category-arts-and-crafts-plus-health-and-wellness-plus-home-and-living) - [Health & Wellness + Reviews & Recommendations + Shoppingn=32](https://www.storika.ai/benchmarks/category-health-and-wellness-plus-reviews-and-recommendations-plus-shopping) Country means profile country, not audience location. Read the [benchmark methodology](https://www.storika.ai/benchmarks/methodology) for normalization, sample, and freshness rules. Storika is not listed in app directories yet. [Ask ChatGPT](https://chatgpt.com/?q=Help%20me%20set%20up%20Storika%20and%20prepare%20my%20first%20creator%20campaign.%0AStorika%20is%20not%20listed%20in%20app%20directories%20yet.%0AIn%20ChatGPT%2C%20turn%20on%20developer%20mode%20for%20your%20workspace%2C%20then%20add%20Storika%20as%20a%20custom%20MCP%20server.%0APaste%20https%3A%2F%2Fapi.storika.ai%2Fmcp%20as%20the%20server%20URL.%0AChatGPT%20opens%20a%20browser%20sign-in%20page.%20Sign%20in%20with%20the%20account%20you%20use%20for%20Storika%20and%20approve%20the%20connection.%0AAsk%20ChatGPT%20to%20call%20whoami%20to%20confirm%20the%20connection.%0AAsk%20for%20my%20brand%2C%20product%2C%20goal%2C%20market%2C%20budget%20and%20dates.%20Draft%20a%20campaign%20brief%20for%20my%20review.%20Before%20creating%20or%20changing%20anything%20or%20using%20paid%20tokens%2C%20explain%20the%20action%20and%20cost%20and%20wait%20for%20my%20explicit%20yes.%20Do%20not%20contact%20creators%20or%20send%20invites%20or%20messages.)[Ask Claude](https://claude.ai/new?q=Help%20me%20set%20up%20Storika%20and%20prepare%20my%20first%20creator%20campaign.%0AStorika%20is%20not%20listed%20in%20app%20directories%20yet.%0AIn%20Claude.ai%2C%20open%20connector%20settings%20and%20add%20Storika%20as%20a%20custom%20connector.%0APaste%20https%3A%2F%2Fapi.storika.ai%2Fmcp%20as%20the%20connector%20URL.%0AClaude%20opens%20a%20browser%20sign-in%20page.%20Sign%20in%20with%20the%20account%20you%20use%20for%20Storika%20and%20approve%20the%20connection.%0ABack%20in%20Claude%2C%20ask%20it%20to%20call%20whoami.%20It%20should%20return%20your%20connected%20Storika%20organization.%0AAsk%20for%20my%20brand%2C%20product%2C%20goal%2C%20market%2C%20budget%20and%20dates.%20Draft%20a%20campaign%20brief%20for%20my%20review.%20Before%20creating%20or%20changing%20anything%20or%20using%20paid%20tokens%2C%20explain%20the%20action%20and%20cost%20and%20wait%20for%20my%20explicit%20yes.%20Do%20not%20contact%20creators%20or%20send%20invites%20or%20messages.)[Ask Perplexity](https://www.perplexity.ai/search/new?q=Help%20me%20plan%20my%20first%20creator%20campaign%20with%20Storika.%0AStorika%20is%20not%20listed%20in%20app%20directories%20yet.%0AStorika%27s%20setup%20guide%20at%20https%3A%2F%2Fwww.storika.ai%2Fconnect%20documents%20ChatGPT%20and%20Claude%2C%20but%20has%20no%20Perplexity%20connection%20recipe.%20Guide%20me%20to%20that%20documented%20setup%20for%20the%20connection.%20Do%20not%20invent%20Perplexity%20setup%20steps%20or%20claim%20a%20connection%20here.%0AAsk%20for%20my%20brand%2C%20product%2C%20goal%2C%20market%2C%20budget%20and%20dates.%20Draft%20a%20campaign%20brief%20for%20my%20review.%20Before%20creating%20or%20changing%20anything%20or%20using%20paid%20tokens%2C%20explain%20the%20action%20and%20cost%20and%20wait%20for%20my%20explicit%20yes.%20Do%20not%20contact%20creators%20or%20send%20invites%20or%20messages.)