[Storika](https://www.storika.ai/)/[TikTok benchmarks](https://www.storika.ai/benchmarks)/[Indonesia](https://www.storika.ai/benchmarks/country-id)/Beauty & personal care + fashion & style + home & living TikTok data benchmark # TikTok creator benchmarks: Indonesia beauty & personal care + fashion & style + home & living Among 37 eligible public TikTok creator profiles in Indonesia tagged Beauty & Personal Care + Fashion & Style + Home & Living, the median profile has 10,300 followers and 0.61% engagement. Average views are not available for this group. n=37 distinct creator profiles. Updated October 13, 2026. | Metric | 25th percentile | Median | 75th percentile | | --- | --- | --- | --- | | Followers | 7,603 | 10,300 | 18,700 | | Engagement rate | 0.41% | 0.61% | 3.45% | | Average views | Not available | Not available | Not available | ## Other categories in Indonesia | Benchmark group | Creators | Median followers | Median engagement | Median views | | --- | --- | --- | --- | --- | | [Beauty & Personal Care](https://www.storika.ai/benchmarks/id-beauty-and-personal-care) | 460 | 16.3K | 0.77% | 5.6K | | [Beauty & Personal Care + Fashion & Style](https://www.storika.ai/benchmarks/id-beauty-and-personal-care-plus-fashion-and-style) | 406 | 19.9K | 0.91% | 5.4K | | [Beauty (alternate tag)](https://www.storika.ai/benchmarks/id-beauty) | 279 | 11.7K | 0.49% | 2.8K | | [Fashion & Style + Shopping](https://www.storika.ai/benchmarks/id-fashion-and-style-plus-shopping) | 166 | 23.4K | 1.08% | 15.4K | | [Home & Living](https://www.storika.ai/benchmarks/id-home-and-living) | 154 | 9.6K | 1.52% | Not available | | [Beauty & Personal Care + Shopping](https://www.storika.ai/benchmarks/id-beauty-and-personal-care-plus-shopping) | 141 | 12.7K | 0.49% | 8.6K | | [Food & Drink](https://www.storika.ai/benchmarks/id-food-and-drink) | 140 | 32K | 5.69% | 69.5K | | [Fashion & Style](https://www.storika.ai/benchmarks/id-fashion-and-style) | 129 | 15.9K | 2.07% | Not available | ## Beauty & personal care + fashion & style + home & living in other countries | Benchmark group | Creators | Median followers | Median engagement | Median views | | --- | --- | --- | --- | --- | | [United States](https://www.storika.ai/benchmarks/us-beauty-and-personal-care-plus-fashion-and-style-plus-home-and-living) | 1,054 | 13.2K | 0.45% | 1.5K | | [United Kingdom](https://www.storika.ai/benchmarks/gb-beauty-and-personal-care-plus-fashion-and-style-plus-home-and-living) | 69 | 11.5K | 1.30% | Not available | | [Philippines](https://www.storika.ai/benchmarks/ph-beauty-and-personal-care-plus-fashion-and-style-plus-home-and-living) | 66 | 10.6K | 0.33% | Not available | | [South Korea](https://www.storika.ai/benchmarks/kr-beauty-and-personal-care-plus-fashion-and-style-plus-home-and-living) | 59 | 16K | 1.47% | Not available | | [Malaysia](https://www.storika.ai/benchmarks/my-beauty-and-personal-care-plus-fashion-and-style-plus-home-and-living) | 45 | 12.4K | 0.51% | Not available | | [Nigeria](https://www.storika.ai/benchmarks/ng-beauty-and-personal-care-plus-fashion-and-style-plus-home-and-living) | 33 | 9.3K | 1.71% | Not available | ## How to read this benchmark The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance. [Full methodology](https://www.storika.ai/benchmarks/methodology)[All countries for this category](https://www.storika.ai/benchmarks/category-beauty-and-personal-care-plus-fashion-and-style-plus-home-and-living)[Explore creator rate data](https://www.storika.ai/tools/creator-rate-calculator) Storika is not listed in app directories yet. 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