TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + culture & entertainment + fashion & style + relationships & family by country
Across 94 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + Fashion & Style + Relationships & Family, the median profile has 13,500 followers, 0.38% engagement, and 1,373 average views.
n=94 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,541 | 13,500 | 38,250 |
| Engagement rate | 0.16% | 0.38% | 0.89% |
| Average views | 537 | 1,373 | 16,387 |
Eligible countries for beauty & personal care + culture & entertainment + fashion & style + relationships & family
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Culture & Entertainment · Fashion & Style · Relationships & Family
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.