TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care by country
Across 8,257 eligible public TikTok creator profiles tagged Beauty & Personal Care, the median profile has 15,400 followers, 0.53% engagement, and 3,435 average views.
n=8,257 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,221 | 15,400 | 34,400 |
| Engagement rate | 0.14% | 0.53% | 2.98% |
| Average views | 715 | 3,435 | 35,667 |
Eligible countries for beauty & personal care
30 groups currently clear the 30-profile publication floor.
- United Statesn=3,659
- South Korean=521
- Philippinesn=492
- Indonesian=460
- United Kingdomn=375
- Malaysian=269
- Thailandn=198
- Nigerian=181
- Vietnamn=179
- Canadan=136
- Egyptn=132
- Braziln=127
- Mexicon=109
- Japann=89
- Francen=86
- Australian=83
- Spainn=80
- Pakistann=77
- South African=75
- Indian=69
- Italyn=63
- Saudi Arabian=62
- Germanyn=56
- Myanmar (Burma)n=49
- Russian=47
- Kenyan=44
- Ghanan=43
- Cambodian=37
- Polandn=32
- Chinan=30
Multi-category combinations including beauty & personal care
- Beauty & Personal Care + Fashion & Stylen=25,330
- Beauty & Personal Care + Shoppingn=11,443
- Beauty & Personal Care + Health & Wellnessn=5,242
- Beauty & Personal Care + Home & Livingn=3,854
- Beauty & Personal Care + Culture & Entertainment + Fashion & Stylen=3,748
- Beauty & Personal Care + Culture & Entertainmentn=2,685
- Beauty & Personal Care + Fashion & Style + Shoppingn=2,225
- Beauty & Personal Care + Reviews & Recommendationsn=1,805
- Beauty & Personal Care + Fashion & Style + Home & Livingn=1,763
- Beauty & Personal Care + Culture & Entertainment + Relationships & Familyn=1,404
- Beauty (alternate tag) + Beauty & Personal Caren=1,300
- Beauty & Personal Care + Fashion & Style + Relationships & Familyn=1,235
- Beauty & Personal Care + Health & Wellness + Shoppingn=1,062
- Beauty & Personal Care + Home & Living + Shoppingn=1,000
- Beauty & Personal Care + Food & Drinkn=959
- Beauty & Personal Care + Relationships & Familyn=925
- Beauty & Personal Care + Fashion & Style + Health & Wellnessn=891
- Beauty & Personal Care + Culture & Entertainment + Shoppingn=884
- Beauty & Personal Care + Fashion & Style + Food & Drinkn=878
- Beauty & Personal Care + Food & Drink + Shoppingn=690
- Beauty & Personal Care + Culture & Entertainment + Health & Wellnessn=532
- Beauty & Personal Care + Food & Drink + Home & Livingn=520
- Beauty & Personal Care + Culture & Entertainment + Food & Drinkn=468
- Beauty & Personal Care + Business & Financen=466
- Beauty & Personal Care + Health & Wellness + Home & Livingn=440
- Beauty & Personal Care + Relationships & Family + Shoppingn=369
- Beauty & Personal Care + Health & Wellness + Relationships & Familyn=366
- Beauty & Personal Care + Culture & Entertainment + Home & Livingn=347
- Beauty & Personal Care + Food & Drink + Health & Wellnessn=344
- Beauty & Personal Care + Home & Living + Misc.n=299
- Beauty & Personal Care + Culture & Entertainment + Travel & Tourismn=294
- Arts & Crafts + Beauty & Personal Caren=288
- Beauty & Personal Care + Misc.n=278
- Beauty & Personal Care + Fashion & Style + Travel & Tourismn=260
- Beauty & Personal Care + Travel & Tourismn=259
- AI & Technology + Beauty & Personal Care + Shoppingn=227
- Beauty & Personal Care + Education & Learningn=219
- Beauty & Personal Care + Fashion & Style + Petsn=201
- Beauty & Personal Care + Food & Drink + Relationships & Familyn=200
- Beauty & Personal Care + Culture & Entertainment + Petsn=191
- Beauty & Personal Care + Culture & Entertainment + Religion & Spiritualityn=191
- Beauty & Personal Care + Fashion & Style + Religion & Spiritualityn=191
- Beauty & Personal Care + Petsn=175
- Beauty & Personal Care + Home & Living + Relationships & Familyn=164
- Beauty & Personal Care + Culture & Entertainment + Sports & Outdoorsn=159
- Beauty (alternate tag) + Beauty & Personal Care + Lifestylen=154
- Beauty & Personal Care + Fashion & Style + Misc.n=153
- Beauty & Personal Care + Religion & Spiritualityn=150
- Beauty & Personal Care + Culture & Entertainment + Reviews & Recommendationsn=136
- Beauty & Personal Care + Pets + Shoppingn=136
- Arts & Crafts + Beauty & Personal Care + Shoppingn=133
- Beauty & Personal Care + Culture & Entertainment + Idols & Fandomn=127
- Beauty & Personal Care + Fashion & Style + Reviews & Recommendationsn=127
- Beauty & Personal Care + Culture & Entertainment + Education & Learningn=120
- AI & Technology + Beauty & Personal Caren=119
- Beauty & Personal Care + Fashion & Style + Sports & Outdoorsn=117
- Beauty & Personal Care + Education & Learning + Fashion & Stylen=116
- Beauty & Personal Care + Food & Drink + Reviews & Recommendationsn=114
- AI & Technology + Beauty & Personal Care + Home & Livingn=111
- Beauty & Personal Care + Religion & Spirituality + Shoppingn=105
- Beauty & Personal Care + Business & Finance + Health & Wellnessn=103
- Beauty & Personal Care + Reviews & Recommendations + Shoppingn=100
- Arts & Crafts + Beauty & Personal Care + Fashion & Stylen=98
- Beauty & Personal Care + Business & Finance + Home & Livingn=95
- Beauty & Personal Care + Culture & Entertainment + Fashion & Style + Relationships & Familyn=94
- AI & Technology + Beauty & Personal Care + Fashion & Stylen=93
- Beauty & Personal Care + Business & Finance + Fashion & Stylen=93
- Beauty & Personal Care + Health & Wellness + Reviews & Recommendationsn=88
- Beauty & Personal Care + Relationships & Family + Religion & Spiritualityn=88
- Automotive + Beauty & Personal Care + Shoppingn=87
- Beauty & Personal Care + Culture & Entertainment + Events & Activitiesn=87
- Beauty & Personal Care + Culture & Entertainment + News & Median=84
- Beauty & Personal Care + Home & Living + Petsn=77
- Beauty & Personal Care + Culture & Entertainment + Gamingn=76
- Beauty & Personal Care + Pets + Relationships & Familyn=76
- Arts & Crafts + Beauty & Personal Care + Culture & Entertainmentn=72
- Arts & Crafts + Beauty & Personal Care + Home & Livingn=71
- Beauty & Personal Care + Shopping + Travel & Tourismn=69
- Beauty & Personal Care + Education & Learning + Shoppingn=68
- AI & Technology + Beauty & Personal Care + Culture & Entertainmentn=66
- Beauty & Personal Care + Culture & Entertainment + Misc.n=64
- Beauty & Personal Care + Health & Wellness + Religion & Spiritualityn=64
- Beauty & Personal Care + Home & Living + Reviews & Recommendationsn=64
- Beauty & Personal Care + Shopping + Sports & Outdoorsn=61
- Beauty & Personal Care + Business & Finance + Culture & Entertainmentn=59
- Beauty & Personal Care + Business & Finance + Shoppingn=59
- Beauty & Personal Care + Fashion & Style + Home & Living + Misc.n=59
- Beauty & Personal Care + Culture & Entertainment + Writing & Communicationn=58
- Beauty & Personal Care + Health & Wellness + Petsn=56
- Beauty & Personal Care + Relationships & Family + Travel & Tourismn=56
- Automotive + Beauty & Personal Care + Fashion & Stylen=54
- Beauty & Personal Care + Education & Learning + Health & Wellnessn=52
- Beauty & Personal Care + Education & Learning + Relationships & Familyn=49
- AI & Technology + Beauty & Personal Care + Health & Wellnessn=44
- Beauty & Personal Care + Culture & Entertainment + Science & Naturen=44
- Automotive + Beauty & Personal Care + Culture & Entertainmentn=43
- Beauty & Personal Care + Fashion & Style + Gamingn=41
- Beauty & Personal Care + Gaming + Shoppingn=37
- Beauty & Personal Care + Books & Literature + Culture & Entertainmentn=36
- Beauty & Personal Care + Fashion & Style + Health & Wellness + Home & Livingn=36
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.