TikTok data benchmark
Beauty & Personal Care + Culture & Entertainment + Health & Wellness + Relationships & Family TikTok creator benchmarks by country
Across 36 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + Health & Wellness + Relationships & Family, the median profile has 7,454 followers, 0.44% engagement, and 721 average views.
n=36 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 4,752 | 7,454 | 26,850 |
| Engagement rate | 0.20% | 0.44% | 1.43% |
| Average views | 337 | 721 | 13,002 |
Eligible countries for Beauty & Personal Care + Culture & Entertainment + Health & Wellness + Relationships & Family
1 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.