TikTok data benchmark
Health & Wellness TikTok creator benchmarks by country
Across 2,201 eligible public TikTok creator profiles tagged Health & Wellness, the median profile has 12,100 followers, 0.40% engagement, and 5,955 average views.
n=2,201 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 4,761 | 12,100 | 34,200 |
| Engagement rate | 0.08% | 0.40% | 2.26% |
| Average views | 710 | 5,955 | 79,941 |
Eligible countries for Health & Wellness
9 groups currently clear the 30-profile publication floor.
Multi-category combinations including Health & Wellness
- Beauty & Personal Care + Health & Wellnessn=6,075
- Health & Wellness + Shoppingn=2,967
- Food & Drink + Health & Wellnessn=2,754
- Fashion & Style + Health & Wellnessn=2,654
- Culture & Entertainment + Health & Wellnessn=2,386
- Health & Wellness + Relationships & Familyn=2,169
- Health & Wellness + Home & Livingn=1,573
- Beauty & Personal Care + Health & Wellness + Shoppingn=1,097
- Beauty & Personal Care + Fashion & Style + Health & Wellnessn=1,003
- Culture & Entertainment + Health & Wellness + Relationships & Familyn=1,002
- Health & Wellness + Sports & Outdoorsn=781
- Culture & Entertainment + Fashion & Style + Health & Wellnessn=622
- Beauty & Personal Care + Health & Wellness + Home & Livingn=613
- Education & Learning + Health & Wellnessn=613
- Beauty & Personal Care + Culture & Entertainment + Health & Wellnessn=588
- Health & Wellness + Religion & Spiritualityn=434
- Fashion & Style + Health & Wellness + Shoppingn=406
- Fashion & Style + Health & Wellness + Home & Livingn=401
- Beauty & Personal Care + Food & Drink + Health & Wellnessn=379
- Culture & Entertainment + Food & Drink + Health & Wellnessn=372
- Beauty & Personal Care + Health & Wellness + Relationships & Familyn=363
- Health & Wellness + Reviews & Recommendationsn=337
- Food & Drink + Health & Wellness + Shoppingn=335
- Business & Finance + Health & Wellnessn=334
- Health & Wellness + Home & Living + Shoppingn=328
- Culture & Entertainment + Health & Wellness + Sports & Outdoorsn=273
- Health & Wellness + Petsn=269
- Culture & Entertainment + Health & Wellness + Religion & Spiritualityn=261
- Food & Drink + Health & Wellness + Home & Livingn=261
- Fashion & Style + Health & Wellness + Relationships & Familyn=249
- Culture & Entertainment + Health & Wellness + Shoppingn=238
- Food & Drink + Health & Wellness + Relationships & Familyn=223
- Culture & Entertainment + Health & Wellness + Home & Livingn=209
- Culture & Entertainment + Education & Learning + Health & Wellnessn=204
- Fashion & Style + Food & Drink + Health & Wellnessn=185
- Health & Wellness + Travel & Tourismn=168
- Beauty & Personal Care + Business & Finance + Health & Wellnessn=163
- Fashion & Style + Health & Wellness + Sports & Outdoorsn=155
- Health & Wellness + Home & Living + Misc.n=143
- Health & Wellness + Home & Living + Relationships & Familyn=140
- Health & Wellness + Relationships & Family + Shoppingn=136
- Culture & Entertainment + Health & Wellness + Petsn=130
- Culture & Entertainment + Health & Wellness + Travel & Tourismn=119
- AI & Technology + Health & Wellnessn=118
- AI & Technology + Health & Wellness + Shoppingn=102
- Beauty & Personal Care + Health & Wellness + Reviews & Recommendationsn=96
- Books & Literature + Health & Wellnessn=87
- Health & Wellness + Misc.n=86
- Health & Wellness + Relationships & Family + Religion & Spiritualityn=86
- AI & Technology + Health & Wellness + Home & Livingn=82
- Culture & Entertainment + Health & Wellness + News & Median=81
- Beauty & Personal Care + Health & Wellness + Misc.n=75
- Health & Wellness + Writing & Communicationn=71
- Health & Wellness + Pets + Relationships & Familyn=70
- Culture & Entertainment + Health & Wellness + Writing & Communicationn=69
- Education & Learning + Health & Wellness + Relationships & Familyn=67
- Arts & Crafts + Health & Wellnessn=66
- Beauty & Personal Care + Health & Wellness + Religion & Spiritualityn=65
- Business & Finance + Culture & Entertainment + Health & Wellnessn=65
- Beauty & Personal Care + Health & Wellness + Petsn=62
- Beauty & Personal Care + Education & Learning + Health & Wellnessn=61
- Health & Wellness + Relationships & Family + Travel & Tourismn=55
- Business & Finance + Health & Wellness + Home & Livingn=54
- AI & Technology + Beauty & Personal Care + Health & Wellnessn=47
- Fashion & Style + Health & Wellness + Religion & Spiritualityn=47
- Health & Wellness + Shopping + Sports & Outdoorsn=47
- Culture & Entertainment + Health & Wellness + Misc.n=46
- Education & Learning + Fashion & Style + Health & Wellnessn=46
- Health & Wellness + Relationships & Family + Sports & Outdoorsn=46
- Health & Wellness + Science & Naturen=46
- Food & Drink + Health & Wellness + Sports & Outdoorsn=45
- Culture & Entertainment + Events & Activities + Health & Wellnessn=44
- Books & Literature + Culture & Entertainment + Health & Wellnessn=42
- AI & Technology + Culture & Entertainment + Health & Wellnessn=41
- Food & Drink + Health & Wellness + Petsn=40
- Arts & Crafts + Health & Wellness + Shoppingn=39
- Beauty & Personal Care + Health & Wellness + Sports & Outdoorsn=39
- Culture & Entertainment + Gaming + Health & Wellnessn=39
- Automotive + Health & Wellness + Shoppingn=38
- Arts & Crafts + Health & Wellness + Home & Livingn=37
- Culture & Entertainment + Health & Wellness + Science & Naturen=37
- Health & Wellness + Pets + Shoppingn=37
- Beauty & Personal Care + Culture & Entertainment + Health & Wellness + Relationships & Familyn=36
- Health & Wellness + Reviews & Recommendations + Shoppingn=36
- Automotive + Culture & Entertainment + Health & Wellnessn=34
- Health & Wellness + Religion & Spirituality + Shoppingn=34
- Health & Wellness + Home & Living + Petsn=33
- Culture & Entertainment + Health & Wellness + Reviews & Recommendationsn=32
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.