TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + culture & entertainment + news & media by country
Across 84 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + News & Media, the median profile has 18,200 followers, 0.24% engagement, and 2,723 average views.
n=84 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,754 | 18,200 | 63,400 |
| Engagement rate | 0.10% | 0.24% | 0.92% |
| Average views | 739 | 2,723 | 27,846 |
Eligible countries for beauty & personal care + culture & entertainment + news & media
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Culture & Entertainment · News & Media
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.