TikTok data benchmark
Beauty & Personal Care + Culture & Entertainment + Relationships & Family TikTok creator benchmarks by country
Across 1,488 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + Relationships & Family, the median profile has 10,700 followers, 0.63% engagement, and 2,617 average views.
n=1,488 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 5,267 | 10,700 | 26,925 |
| Engagement rate | 0.24% | 0.63% | 1.88% |
| Average views | 577 | 2,617 | 46,062 |
Eligible countries for Beauty & Personal Care + Culture & Entertainment + Relationships & Family
3 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.