TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + culture & entertainment + sports & outdoors by country
Across 159 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + Sports & Outdoors, the median profile has 15,100 followers, 0.40% engagement, and 2,120 average views.
n=159 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,580 | 15,100 | 46,000 |
| Engagement rate | 0.15% | 0.40% | 1.06% |
| Average views | 720 | 2,120 | 15,166 |
Eligible countries for beauty & personal care + culture & entertainment + sports & outdoors
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Culture & Entertainment · Sports & Outdoors
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.