TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + culture & entertainment + travel & tourism by country
Across 294 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + Travel & Tourism, the median profile has 16,300 followers, 0.45% engagement, and 2,766 average views.
n=294 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,365 | 16,300 | 65,325 |
| Engagement rate | 0.14% | 0.45% | 1.58% |
| Average views | 806 | 2,766 | 27,625 |
Eligible countries for beauty & personal care + culture & entertainment + travel & tourism
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Culture & Entertainment · Travel & Tourism
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.