TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + culture & entertainment + writing & communication by country
Across 58 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + Writing & Communication, the median profile has 16,100 followers, 0.28% engagement, and 5,228 average views.
n=58 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,259 | 16,100 | 63,400 |
| Engagement rate | 0.15% | 0.28% | 0.67% |
| Average views | 882 | 5,228 | 36,183 |
Eligible countries for beauty & personal care + culture & entertainment + writing & communication
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Culture & Entertainment
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.