TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + fashion & style + relationships & family by country
Across 1,235 eligible public TikTok creator profiles tagged Beauty & Personal Care + Fashion & Style + Relationships & Family, the median profile has 16,600 followers, 0.46% engagement, and 2,988 average views.
n=1,235 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,250 | 16,600 | 47,600 |
| Engagement rate | 0.18% | 0.46% | 1.22% |
| Average views | 819 | 2,988 | 25,305 |
Eligible countries for beauty & personal care + fashion & style + relationships & family
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Fashion & Style · Relationships & Family
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.