TikTok data benchmark
Beauty & Personal Care + Food & Drink + Home & Living TikTok creator benchmarks by country
Across 715 eligible public TikTok creator profiles tagged Beauty & Personal Care + Food & Drink + Home & Living, the median profile has 5,499 followers, 1.17% engagement, and 1,984 average views.
n=715 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,848 | 5,499 | 13,500 |
| Engagement rate | 0.39% | 1.17% | 3.94% |
| Average views | 574 | 1,984 | 28,376 |
Eligible countries for Beauty & Personal Care + Food & Drink + Home & Living
3 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.