TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + home & living + reviews & recommendations by country
Across 64 eligible public TikTok creator profiles tagged Beauty & Personal Care + Home & Living + Reviews & Recommendations, the median profile has 15,600 followers, 0.11% engagement, and 3,754 average views.
n=64 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,316 | 15,600 | 55,975 |
| Engagement rate | 0.04% | 0.11% | 0.61% |
| Average views | 627 | 3,754 | 11,904 |
Eligible countries for beauty & personal care + home & living + reviews & recommendations
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Home & Living
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.