TikTok data benchmark
Beauty & Personal Care + Home & Living + Shopping TikTok creator benchmarks by country
Across 990 eligible public TikTok creator profiles tagged Beauty & Personal Care + Home & Living + Shopping, the median profile has 8,282 followers, 0.18% engagement, and 1,148 average views.
n=990 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 4,823 | 8,282 | 15,100 |
| Engagement rate | 0.06% | 0.18% | 0.59% |
| Average views | 459 | 1,148 | 10,674 |
Eligible countries for Beauty & Personal Care + Home & Living + Shopping
1 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.