TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + relationships & family by country
Across 925 eligible public TikTok creator profiles tagged Beauty & Personal Care + Relationships & Family, the median profile has 18,000 followers, 0.40% engagement, and 2,304 average views.
n=925 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,488 | 18,000 | 56,500 |
| Engagement rate | 0.14% | 0.40% | 1.05% |
| Average views | 659 | 2,304 | 26,379 |
Eligible countries for beauty & personal care + relationships & family
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Relationships & Family
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.