TikTok data benchmark
Beauty & Personal Care + Relationships & Family + Shopping TikTok creator benchmarks by country
Across 406 eligible public TikTok creator profiles tagged Beauty & Personal Care + Relationships & Family + Shopping, the median profile has 7,699 followers, 0.59% engagement, and 1,507 average views.
n=406 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 3,496 | 7,699 | 16,575 |
| Engagement rate | 0.21% | 0.59% | 1.76% |
| Average views | 529 | 1,507 | 18,938 |
Eligible countries for Beauty & Personal Care + Relationships & Family + Shopping
1 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.