TikTok data benchmark
TikTok creator benchmarks: Culture & entertainment + education & learning + health & wellness by country
Across 198 eligible public TikTok creator profiles tagged Culture & Entertainment + Education & Learning + Health & Wellness, the median profile has 26,600 followers, 0.39% engagement, and 9,780 average views.
n=198 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 10,025 | 26,600 | 90,875 |
| Engagement rate | 0.12% | 0.39% | 1.86% |
| Average views | 1,610 | 9,780 | 51,108 |
Eligible countries for culture & entertainment + education & learning + health & wellness
1 group currently clears the 30-profile publication floor.
Component categories: Culture & Entertainment · Education & Learning · Health & Wellness
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.