TikTok data benchmark
TikTok creator benchmarks: Fashion & style + health & wellness + shopping by country
Across 448 eligible public TikTok creator profiles tagged Fashion & Style + Health & Wellness + Shopping, the median profile has 13,600 followers, 0.11% engagement, and 990 average views.
n=448 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,359 | 13,600 | 37,225 |
| Engagement rate | 0.03% | 0.11% | 0.32% |
| Average views | 425 | 990 | 6,905 |
Eligible countries for fashion & style + health & wellness + shopping
1 group currently clears the 30-profile publication floor.
Component categories: Fashion & Style · Health & Wellness · Shopping
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.