TikTok data benchmark
TikTok creator benchmarks: Food & drink + health & wellness + shopping by country
Across 301 eligible public TikTok creator profiles tagged Food & Drink + Health & Wellness + Shopping, the median profile has 12,300 followers, 0.07% engagement, and 858 average views.
n=301 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,231 | 12,300 | 29,400 |
| Engagement rate | 0.02% | 0.07% | 0.29% |
| Average views | 447 | 858 | 4,597 |
Eligible countries for food & drink + health & wellness + shopping
1 group currently clears the 30-profile publication floor.
Component categories: Food & Drink · Health & Wellness · Shopping
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.