TikTok data benchmark
TikTok creator benchmarks: Health & wellness + home & living + shopping by country
Across 302 eligible public TikTok creator profiles tagged Health & Wellness + Home & Living + Shopping, the median profile has 11,850 followers, 0.07% engagement, and 884 average views.
n=302 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,145 | 11,850 | 29,425 |
| Engagement rate | 0.03% | 0.07% | 0.26% |
| Average views | 417 | 884 | 3,983 |
Eligible countries for health & wellness + home & living + shopping
1 group currently clears the 30-profile publication floor.
Component categories: Health & Wellness · Home & Living · Shopping
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.