TikTok data benchmark
TikTok creator benchmarks: Health & wellness + shopping by country
Across 2,726 eligible public TikTok creator profiles tagged Health & Wellness + Shopping, the median profile has 11,400 followers, 0.04% engagement, and 824 average views.
n=2,726 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,019 | 11,400 | 26,100 |
| Engagement rate | 0.01% | 0.04% | 0.16% |
| Average views | 376 | 824 | 4,298 |
Eligible countries for health & wellness + shopping
2 groups currently clear the 30-profile publication floor.
Component categories: Health & Wellness · Shopping
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.