TikTok data benchmark
TikTok creator benchmarks: Health & wellness + shopping + sports & outdoors by country
Across 51 eligible public TikTok creator profiles tagged Health & Wellness + Shopping + Sports & Outdoors, the median profile has 12,600 followers, 0.09% engagement, and 1,140 average views.
n=51 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 6,916 | 12,600 | 51,450 |
| Engagement rate | 0.03% | 0.09% | 0.35% |
| Average views | 471 | 1,140 | 12,020 |
Eligible countries for health & wellness + shopping + sports & outdoors
1 group currently clears the 30-profile publication floor.
Component categories: Health & Wellness · Shopping · Sports & Outdoors
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.