TikTok data benchmark
Beauty & Personal Care + Business & Finance + Health & Wellness TikTok creator benchmarks by country
Across 163 eligible public TikTok creator profiles tagged Beauty & Personal Care + Business & Finance + Health & Wellness, the median profile has 5,858 followers, 1.04% engagement, and 5,826 average views.
n=163 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,141 | 5,858 | 16,750 |
| Engagement rate | 0.31% | 1.04% | 3.44% |
| Average views | 910 | 5,826 | 28,824 |
Eligible countries for Beauty & Personal Care + Business & Finance + Health & Wellness
1 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.