TikTok data benchmark
TikTok creator benchmarks: Beauty & personal care + fashion & style + food & drink by country
Across 878 eligible public TikTok creator profiles tagged Beauty & Personal Care + Fashion & Style + Food & Drink, the median profile has 15,900 followers, 0.49% engagement, and 2,115 average views.
n=878 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,404 | 15,900 | 44,550 |
| Engagement rate | 0.18% | 0.49% | 1.38% |
| Average views | 730 | 2,115 | 13,431 |
Eligible countries for beauty & personal care + fashion & style + food & drink
1 group currently clears the 30-profile publication floor.
Component categories: Beauty & Personal Care · Fashion & Style · Food & Drink
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.