TikTok data benchmark
Beauty & Personal Care + Health & Wellness + Relationships & Family TikTok creator benchmarks by country
Across 363 eligible public TikTok creator profiles tagged Beauty & Personal Care + Health & Wellness + Relationships & Family, the median profile has 10,000 followers, 0.50% engagement, and 2,129 average views.
n=363 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 5,143 | 10,000 | 26,100 |
| Engagement rate | 0.19% | 0.50% | 1.44% |
| Average views | 543 | 2,129 | 29,056 |
Eligible countries for Beauty & Personal Care + Health & Wellness + Relationships & Family
1 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.