TikTok data benchmark
Malaysia Culture & Entertainment + Events & Activities TikTok creator benchmarks
Among 44 eligible public TikTok creator profiles in Malaysia tagged Culture & Entertainment + Events & Activities, the median profile has 5,251 followers, 3.65% engagement, and 27,793 average views.
n=44 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,656 | 5,251 | 15,050 |
| Engagement rate | 1.14% | 3.65% | 11.04% |
| Average views | 4,535 | 27,793 | 149,316 |
Other categories in Malaysia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 548 | 4.2K | 0.78% | 7K |
| Beauty & Personal Care + Fashion & Style | 512 | 4.4K | 1.55% | 6.9K |
| Home & Living | 361 | 3.5K | 1.25% | 4.8K |
| Beauty & Personal Care + Home & Living | 234 | 4.5K | 0.92% | 4.7K |
| Lifestyle | 192 | 4.2K | 1.62% | 6.6K |
| Food & Drink | 187 | 8.1K | 1.99% | 21.6K |
| Fashion & Style + Home & Living | 177 | 3.3K | 1.66% | 4K |
| Culture & Entertainment | 138 | 6.3K | 1.88% | 14.1K |
Culture & Entertainment + Events & Activities in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 655 | 8.7K | 0.93% | 3.7K |
| Philippines | 75 | 6K | 1.25% | 8.3K |
| Thailand | 56 | 18.9K | 3.45% | 52.8K |
| Mexico | 50 | 12.9K | 3.03% | 34.6K |
| Japan | 48 | 8.4K | 6.44% | 62.1K |
| United Kingdom | 36 | 4.1K | 8.09% | 12.7K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.