TikTok data benchmark
Thailand Relationships & Family TikTok creator benchmarks
Among 31 eligible public TikTok creator profiles in Thailand tagged Relationships & Family, the median profile has 29,300 followers, 9.17% engagement, and 215,271 average views.
n=31 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 16,450 | 29,300 | 73,200 |
| Engagement rate | 3.43% | 9.17% | 34.18% |
| Average views | 69,964 | 215,271 | 428,316 |
Other categories in Thailand
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 713 | 27.8K | 4.69% | 69.9K |
| Culture & Entertainment + Fashion & Style | 405 | 21.4K | 7.10% | 58.8K |
| Culture & Entertainment | 242 | 23.1K | 8.28% | 66.4K |
| Fashion & Style + Shopping | 215 | 12K | 3.29% | 23K |
| Beauty & Personal Care | 211 | 20.7K | 3.59% | 89.8K |
| Culture & Entertainment + Travel & Tourism | 204 | 15.3K | 6.22% | 60.7K |
| Beauty | 172 | 50.4K | 1.04% | 70.6K |
| Food & Drink | 150 | 24.7K | 9.35% | 159.5K |
Relationships & Family in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 496 | 9.1K | 0.98% | 2.3K |
| Philippines | 108 | 1.7K | 0.95% | 2.5K |
| Brazil | 36 | 1.4K | 3.12% | 7K |
| Malaysia | 33 | 5K | 1.14% | 4.8K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.