TikTok data benchmark
TikTok creator benchmarks: Thailand culture & entertainment
Among 244 eligible public TikTok creator profiles in Thailand tagged Culture & Entertainment, the median profile has 45,600 followers, 12.51% engagement, and 30,173 average views.
n=244 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 16,975 | 45,600 | 132,900 |
| Engagement rate | 1.43% | 12.51% | 62.43% |
| Average views | 9,302 | 30,173 | 152,847 |
Other categories in Thailand
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 682 | 37.2K | 4.04% | 35.2K |
| Culture & Entertainment + Fashion & Style | 367 | 44.7K | 10.84% | 41.4K |
| Beauty & Personal Care | 198 | 26.2K | 2.79% | 60K |
| Culture & Entertainment + Travel & Tourism | 177 | 26K | 10.31% | Not available |
| Fashion & Style + Shopping | 177 | 19.3K | 2.36% | 13.5K |
| Beauty (alternate tag) | 172 | 57.1K | 0.68% | 27K |
| Food & Drink | 136 | 37.7K | 7.97% | Not available |
| Culture & Entertainment + Idols & Fandom | 130 | 19.4K | 18.46% | Not available |
Culture & entertainment in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,300 | 23.7K | 0.62% | 15.1K |
| Japan | 334 | 31.6K | 11.93% | 109K |
| Philippines | 223 | 11.6K | 1.07% | 176.6K |
| Mexico | 205 | 36.3K | 1.49% | 14.4K |
| United Kingdom | 162 | 36.9K | 3.32% | 15.2K |
| South Korea | 157 | 20.9K | 2.88% | 35.1K |
| Brazil | 106 | 27.4K | 4.14% | Not available |
| Russia | 105 | 48.5K | 0.33% | 30.6K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.