TikTok data benchmark
United Kingdom Culture & Entertainment + Sports & Outdoors TikTok creator benchmarks
Among 140 eligible public TikTok creator profiles in the United Kingdom tagged Culture & Entertainment + Sports & Outdoors, the median profile has 11,600 followers, 5.91% engagement, and 22,544 average views.
n=140 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,852 | 11,600 | 47,350 |
| Engagement rate | 1.04% | 5.91% | 30.34% |
| Average views | 4,651 | 22,544 | 173,190 |
Other categories in the United Kingdom
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 807 | 5.8K | 4.43% | 14.4K |
| Beauty & Personal Care | 540 | 4.4K | 3.73% | 12K |
| Beauty & Personal Care + Home & Living | 411 | 3.4K | 2.83% | 5.5K |
| Fashion & Style + Shopping | 405 | 9.6K | 4.82% | 21.6K |
| Fashion & Style | 282 | 6.7K | 5.87% | 13.7K |
| Fashion & Style + Home & Living | 263 | 3.8K | 3.58% | 7.7K |
| Beauty & Personal Care + Shopping | 222 | 7.9K | 1.95% | 11.5K |
| Home & Living | 215 | 3.9K | 3.70% | 7.1K |
Culture & Entertainment + Sports & Outdoors in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,047 | 12.9K | 1.16% | 13.8K |
| Japan | 260 | 6.7K | 8.43% | 48.5K |
| Mexico | 141 | 16.8K | 4.39% | 28.2K |
| Brazil | 112 | 9.2K | 6.54% | 25.3K |
| Spain | 110 | 12.6K | 2.47% | 39.3K |
| Thailand | 87 | 23.4K | 13.56% | 91.6K |
| Philippines | 74 | 6.8K | 2.75% | 22.9K |
| Australia | 73 | 22.2K | 6.73% | 43.3K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.