TikTok data benchmark
TikTok creator benchmarks: United Kingdom
In the United Kingdom, the median TikTok creator profile has 18,700 followers, 1.41% engagement, and 16,899 average views. This benchmark covers 7,177 eligible public profiles in Storika's creator dataset, checked November 2, 2026.
n=7,177 distinct creator profiles. Updated November 2, 2026.
Source: Storika's creator dataset. Country describes the profile's recorded location. Figures use the latest stored records, rather than a live platform check. The update date changes when the figures change materially.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,916 | 18,700 | 49,000 |
| Engagement rate | 0.37% | 1.41% | 11.06% |
| Average views | 2,490 | 16,899 | 104,289 |
Eligible categories in the United Kingdom
45 groups currently clear the 30-profile publication floor. Category counts below use each linked page's own update date.
- Beauty & Personal Care + Fashion & Stylen=623
- Beauty & Personal Caren=375
- Fashion & Style + Shoppingn=337
- Beauty & Personal Care + Home & Livingn=221
- Beauty & Personal Care + Shoppingn=209
- Fashion & Stylen=205
- Culture & Entertainmentn=162
- Culture & Entertainment + Fashion & Stylen=162
- Culture & Entertainment + Travel & Tourismn=140
- Beauty & Personal Care + Health & Wellnessn=137
- Fashion & Style + Home & Livingn=136
- Culture & Entertainment + Sports & Outdoorsn=135
- Culture & Entertainment + Relationships & Familyn=126
- Home & Livingn=117
- Beauty & Personal Care + Reviews & Recommendationsn=83
- Business & Finance + Education & Learningn=81
- Food & Drinkn=79
- Beauty & Personal Care + Fashion & Style + Home & Livingn=69
- Fashion & Style + Health & Wellnessn=54
- Home & Living + Shoppingn=54
- Food & Drink + Home & Livingn=53
- Business & Finance + Reviews & Recommendationsn=52
- Food & Drink + Reviews & Recommendationsn=52
- Business & Finance + Home & Livingn=48
- Fashion & Style + Travel & Tourismn=48
- Beauty & Personal Care + Culture & Entertainment + Fashion & Stylen=47
- Books & Literature + Culture & Entertainmentn=44
- Food & Drink + Shoppingn=44
- Food & Drink + Travel & Tourismn=43
- Food & Drink + Health & Wellnessn=41
- Health & Wellness + Home & Livingn=39
- Lifestylen=38
- Culture & Entertainment + Food & Drinkn=37
- Culture & Entertainment + Health & Wellnessn=36
- Business & Financen=35
- Culture & Entertainment + Events & Activitiesn=35
- Health & Wellnessn=35
- Health & Wellness + Relationships & Familyn=35
- Business & Finance + News & Median=34
- Beauty & Personal Care + Business & Financen=33
- Culture & Entertainment + News & Median=33
- Culture & Entertainment + Education & Learningn=32
- Culture & Entertainment + Reviews & Recommendationsn=32
- Travel & Tourismn=31
- Health & Wellness + Sports & Outdoorsn=30
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.