TikTok data benchmark
Japan Culture & Entertainment + Sports & Outdoors TikTok creator benchmarks
Among 260 eligible public TikTok creator profiles in Japan tagged Culture & Entertainment + Sports & Outdoors, the median profile has 6,655 followers, 8.43% engagement, and 48,473 average views.
n=260 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,855 | 6,655 | 26,125 |
| Engagement rate | 2.87% | 8.43% | 24.04% |
| Average views | 11,683 | 48,473 | 206,668 |
Other categories in Japan
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Culture & Entertainment + Fashion & Style | 880 | 14.6K | 6.96% | 36.8K |
| Beauty & Personal Care + Fashion & Style | 780 | 14.9K | 4.21% | 31.5K |
| Culture & Entertainment | 431 | 13.1K | 8.94% | 63.5K |
| Fashion & Style + Shopping | 429 | 8.5K | 5.23% | 62.3K |
| Culture & Entertainment + Idols & Fandom | 396 | 11.1K | 8.92% | 33.3K |
| Food & Drink | 275 | 11K | 6.37% | 70.5K |
| Culture & Entertainment + Travel & Tourism | 262 | 9.2K | 5.85% | 34.6K |
| Fashion & Style | 187 | 10.5K | 4.98% | 22.2K |
Culture & Entertainment + Sports & Outdoors in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,047 | 12.9K | 1.16% | 13.8K |
| Mexico | 141 | 16.8K | 4.39% | 28.2K |
| United Kingdom | 140 | 11.6K | 5.91% | 22.5K |
| Brazil | 112 | 9.2K | 6.54% | 25.3K |
| Spain | 110 | 12.6K | 2.47% | 39.3K |
| Thailand | 87 | 23.4K | 13.56% | 91.6K |
| Philippines | 74 | 6.8K | 2.75% | 22.9K |
| Australia | 73 | 22.2K | 6.73% | 43.3K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.