TikTok data benchmark
Japan Culture & Entertainment + Fashion & Style + Travel & Tourism TikTok creator benchmarks
Among 32 eligible public TikTok creator profiles in Japan tagged Culture & Entertainment + Fashion & Style + Travel & Tourism, the median profile has 9,416 followers, 4.93% engagement, and 18,031 average views.
n=32 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 3,319 | 9,416 | 42,900 |
| Engagement rate | 2.17% | 4.93% | 12.46% |
| Average views | 3,515 | 18,031 | 60,912 |
Other categories in Japan
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Culture & Entertainment + Fashion & Style | 880 | 14.6K | 6.96% | 36.8K |
| Beauty & Personal Care + Fashion & Style | 780 | 14.9K | 4.21% | 31.5K |
| Culture & Entertainment | 431 | 13.1K | 8.94% | 63.5K |
| Fashion & Style + Shopping | 429 | 8.5K | 5.23% | 62.3K |
| Culture & Entertainment + Idols & Fandom | 396 | 11.1K | 8.92% | 33.3K |
| Food & Drink | 275 | 11K | 6.37% | 70.5K |
| Culture & Entertainment + Travel & Tourism | 262 | 9.2K | 5.85% | 34.6K |
| Culture & Entertainment + Sports & Outdoors | 260 | 6.7K | 8.43% | 48.5K |
Culture & Entertainment + Fashion & Style + Travel & Tourism in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 328 | 14.1K | 0.66% | 4.1K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.