TikTok data benchmark
Myanmar (Burma) Beauty & Personal Care + Shopping TikTok creator benchmarks
Among 67 eligible public TikTok creator profiles in Myanmar (Burma) tagged Beauty & Personal Care + Shopping, the median profile has 11,500 followers, 2.37% engagement, and 22,965 average views.
n=67 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 3,533 | 11,500 | 38,200 |
| Engagement rate | 0.92% | 2.37% | 8.31% |
| Average views | 5,778 | 22,965 | 85,185 |
Other categories in Myanmar (Burma)
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Home & Living | 82 | 2.8K | 3.86% | 4.9K |
| Beauty & Personal Care | 76 | 6K | 2.01% | 8.7K |
| Beauty & Personal Care + Fashion & Style | 64 | 6.2K | 2.52% | 8.3K |
| Fashion & Style + Home & Living | 46 | 3.2K | 2.40% | 1.4K |
| Beauty & Personal Care + Fashion & Style + Home & Living | 38 | 2.1K | 2.92% | 1.2K |
| Home & Living | 37 | 3K | 2.11% | 658 |
Beauty & Personal Care + Shopping in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 8,400 | 7.6K | 0.19% | 1.4K |
| South Korea | 598 | 6.6K | 0.43% | 1.6K |
| Brazil | 366 | 5.7K | 1.85% | 5.5K |
| Nigeria | 297 | 1.3K | 2.37% | 844 |
| Philippines | 270 | 5.1K | 0.92% | 10K |
| United Kingdom | 222 | 7.9K | 1.95% | 11.5K |
| Indonesia | 220 | 3.6K | 1.45% | 14.6K |
| Spain | 200 | 6.1K | 0.64% | 4.7K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.