TikTok data benchmark
Poland Beauty & Personal Care TikTok creator benchmarks
Among 53 eligible public TikTok creator profiles in Poland tagged Beauty & Personal Care, the median profile has 5,273 followers, 2.61% engagement, and 21,609 average views.
n=53 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,291 | 5,273 | 18,300 |
| Engagement rate | 0.79% | 2.61% | 11.37% |
| Average views | 2,741 | 21,609 | 74,851 |
Other categories in Poland
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 93 | 10.4K | 5.72% | 27.3K |
| Beauty & Personal Care + Shopping | 56 | 8.9K | 1.75% | 21.6K |
| Beauty | 42 | 1.4K | 5.08% | 11.8K |
| Beauty + Beauty & Personal Care | 34 | 7.1K | 2.75% | 23.1K |
| Culture & Entertainment + Travel & Tourism | 34 | 8.9K | 3.97% | 85.6K |
| Culture & Entertainment + Fashion & Style | 31 | 13.1K | 1.93% | 9.4K |
| Fashion & Style | 31 | 8.2K | 6.24% | 13.1K |
| Beauty + Fashion | 30 | 3.1K | 6.09% | 11.4K |
Beauty & Personal Care in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 4,261 | 7.3K | 0.90% | 3.3K |
| Philippines | 936 | 3.8K | 1.27% | 6.2K |
| Indonesia | 760 | 4.2K | 1.74% | 15.6K |
| South Korea | 723 | 4.8K | 2.40% | 6.8K |
| Malaysia | 548 | 4.2K | 0.78% | 7K |
| United Kingdom | 540 | 4.4K | 3.73% | 12K |
| Nigeria | 464 | 2.4K | 2.39% | 3.2K |
| Vietnam | 296 | 5.2K | 1.26% | 21.2K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.