TikTok data benchmark
Australia Automotive TikTok creator benchmarks
Among 38 eligible public TikTok creator profiles in Australia tagged Automotive, the median profile has 5,663 followers, 16.40% engagement, and 27,642 average views.
n=38 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,380 | 5,663 | 34,825 |
| Engagement rate | 4.33% | 16.40% | 45.08% |
| Average views | 3,988 | 27,642 | 159,169 |
Other categories in Australia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 316 | 5.1K | 2.91% | 11.1K |
| Fashion & Style + Shopping | 227 | 12.4K | 3.33% | 27.7K |
| Beauty & Personal Care | 143 | 4.3K | 2.72% | 12.3K |
| Culture & Entertainment + Fashion & Style | 124 | 17.1K | 3.17% | 42.5K |
| Fashion & Style | 118 | 8.1K | 3.38% | 8.8K |
| Fashion & Style + Home & Living | 116 | 5.7K | 3.10% | 5.5K |
| Culture & Entertainment + Travel & Tourism | 108 | 10.7K | 4.06% | 15.1K |
| Beauty & Personal Care + Home & Living | 96 | 2.5K | 4.86% | 12.4K |
Automotive in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 522 | 9.4K | 4.65% | 15.8K |
| Japan | 60 | 2.8K | 14.40% | 25K |
| United Kingdom | 38 | 5.4K | 8.26% | 20.9K |
| Malaysia | 31 | 6.2K | 6.79% | 23.6K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.