TikTok data benchmark
TikTok creator benchmarks: Australia fashion & style + home & living
Among 71 eligible public TikTok creator profiles in Australia tagged Fashion & Style + Home & Living, the median profile has 11,500 followers and 1.84% engagement. Average views are not available for this group.
n=71 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,999 | 11,500 | 30,450 |
| Engagement rate | 0.62% | 1.84% | 6.96% |
| Average views | Not available | Not available | Not available |
Other categories in Australia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 211 | 22.6K | 1.09% | 12.1K |
| Fashion & Style + Shopping | 200 | 28.6K | 0.87% | 9.4K |
| Culture & Entertainment + Fashion & Style | 106 | 36K | 0.94% | 5K |
| Culture & Entertainment | 99 | 39.2K | 1.39% | 20.4K |
| Fashion & Style | 87 | 17.4K | 1.24% | 11.6K |
| Culture & Entertainment + Travel & Tourism | 86 | 36.8K | 1.29% | 12K |
| Beauty & Personal Care | 83 | 15K | 0.71% | 12.4K |
| Culture & Entertainment + Sports & Outdoors | 69 | 39.5K | 3.18% | 19.4K |
Fashion & style + home & living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,337 | 13.9K | 0.50% | 2.1K |
| United Kingdom | 136 | 13.8K | 2.02% | 18.2K |
| Philippines | 113 | 14.5K | 0.64% | Not available |
| South Korea | 80 | 16.4K | 2.76% | Not available |
| Malaysia | 78 | 12.3K | 0.85% | Not available |
| Brazil | 74 | 8.7K | 1.45% | Not available |
| Indonesia | 69 | 11.1K | 1.48% | Not available |
| Japan | 55 | 21.7K | 3.06% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.