TikTok data benchmark
TikTok creator benchmarks: Australia culture & entertainment + fashion & style
Among 106 eligible public TikTok creator profiles in Australia tagged Culture & Entertainment + Fashion & Style, the median profile has 35,950 followers, 0.94% engagement, and 4,999 average views.
n=106 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 13,550 | 35,950 | 50,425 |
| Engagement rate | 0.33% | 0.94% | 9.02% |
| Average views | 2,114 | 4,999 | 49,872 |
Other categories in Australia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 211 | 22.6K | 1.09% | 12.1K |
| Fashion & Style + Shopping | 200 | 28.6K | 0.87% | 9.4K |
| Culture & Entertainment | 99 | 39.2K | 1.39% | 20.4K |
| Fashion & Style | 87 | 17.4K | 1.24% | 11.6K |
| Culture & Entertainment + Travel & Tourism | 86 | 36.8K | 1.29% | 12K |
| Beauty & Personal Care | 83 | 15K | 0.71% | 12.4K |
| Fashion & Style + Home & Living | 71 | 11.5K | 1.84% | Not available |
| Culture & Entertainment + Sports & Outdoors | 69 | 39.5K | 3.18% | 19.4K |
Culture & entertainment + fashion & style in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 6,122 | 22.2K | 0.47% | 6.2K |
| Japan | 685 | 32.4K | 6.29% | 64.6K |
| South Korea | 380 | 36.2K | 2.81% | 35.9K |
| Thailand | 367 | 44.7K | 10.84% | 41.4K |
| Philippines | 245 | 36.8K | 1.77% | 43.6K |
| Mexico | 213 | 24.1K | 1.15% | 10.1K |
| United Kingdom | 162 | 32.3K | 3.71% | 43.1K |
| Brazil | 144 | 28.1K | 2.27% | 17.1K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.