TikTok data benchmark
Colombia Fashion & Style + Health & Wellness TikTok creator benchmarks
Among 30 eligible public TikTok creator profiles in Colombia tagged Fashion & Style + Health & Wellness, the median profile has 23,800 followers, 0.72% engagement, and 15,486 average views.
n=30 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,044 | 23,800 | 72,825 |
| Engagement rate | 0.21% | 0.72% | 2.56% |
| Average views | 1,124 | 15,486 | 78,597 |
Other categories in Colombia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 147 | 13.6K | 2.06% | 11.9K |
| Fashion & Style + Shopping | 110 | 11.8K | 0.85% | 11.8K |
| Culture & Entertainment + Fashion & Style | 104 | 24.6K | 2.42% | 46.2K |
| Culture & Entertainment | 67 | 31.5K | 6.13% | 69.2K |
| Culture & Entertainment + Relationships & Family | 63 | 23.3K | 2.80% | 77.2K |
| Culture & Entertainment + Travel & Tourism | 60 | 14.6K | 2.07% | 16.4K |
| Beauty & Personal Care + Shopping | 59 | 7K | 1.24% | 9.3K |
| Culture & Entertainment + Sports & Outdoors | 42 | 50.2K | 10.59% | 141.9K |
Fashion & Style + Health & Wellness in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 1,902 | 13.8K | 0.60% | 6.2K |
| United Kingdom | 74 | 9.2K | 4.47% | 44.7K |
| Mexico | 58 | 12.4K | 1.24% | 6.6K |
| South Korea | 52 | 11.8K | 4.44% | 16.3K |
| Philippines | 51 | 12.1K | 1.67% | 15.2K |
| Thailand | 51 | 17.7K | 13.29% | 65.6K |
| Japan | 47 | 6K | 8.48% | 64.4K |
| Australia | 46 | 6K | 4.14% | 18.6K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.