TikTok data benchmark
Colombia Fashion & Style + Shopping TikTok creator benchmarks
Among 110 eligible public TikTok creator profiles in Colombia tagged Fashion & Style + Shopping, the median profile has 11,800 followers, 0.85% engagement, and 11,799 average views.
n=110 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 3,744 | 11,800 | 42,175 |
| Engagement rate | 0.16% | 0.85% | 4.14% |
| Average views | 1,054 | 11,799 | 97,368 |
Other categories in Colombia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 147 | 13.6K | 2.06% | 11.9K |
| Culture & Entertainment + Fashion & Style | 104 | 24.6K | 2.42% | 46.2K |
| Culture & Entertainment | 67 | 31.5K | 6.13% | 69.2K |
| Culture & Entertainment + Relationships & Family | 63 | 23.3K | 2.80% | 77.2K |
| Culture & Entertainment + Travel & Tourism | 60 | 14.6K | 2.07% | 16.4K |
| Beauty & Personal Care + Shopping | 59 | 7K | 1.24% | 9.3K |
| Culture & Entertainment + Sports & Outdoors | 42 | 50.2K | 10.59% | 141.9K |
| Fashion & Style + Home & Living | 36 | 2.8K | 3.40% | 2.8K |
Fashion & Style + Shopping in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 8,698 | 10K | 0.30% | 3.6K |
| Japan | 429 | 8.5K | 5.23% | 62.3K |
| United Kingdom | 405 | 9.6K | 4.82% | 21.6K |
| Spain | 286 | 12.9K | 1.79% | 24.2K |
| Mexico | 249 | 11.9K | 1.02% | 15K |
| Philippines | 243 | 7.3K | 1.56% | 27.2K |
| South Korea | 228 | 6K | 1.10% | 8.3K |
| Australia | 227 | 12.4K | 3.33% | 27.7K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.