TikTok data benchmark
TikTok creator benchmarks: Colombia fashion & style + shopping
Among 96 eligible public TikTok creator profiles in Colombia tagged Fashion & Style + Shopping, the median profile has 21,650 followers, 0.41% engagement, and 11,113 average views.
n=96 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,940 | 21,650 | 68,950 |
| Engagement rate | 0.12% | 0.41% | 2.00% |
| Average views | 1,564 | 11,113 | 66,080 |
Other categories in Colombia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 136 | 24.8K | 0.99% | 8.2K |
| Culture & Entertainment + Fashion & Style | 93 | 37.9K | 1.24% | 4.8K |
| Culture & Entertainment | 68 | 39K | 5.63% | Not available |
| Culture & Entertainment + Relationships & Family | 56 | 40.9K | 2.42% | Not available |
| Beauty & Personal Care + Shopping | 50 | 16.7K | 0.31% | Not available |
| Culture & Entertainment + Travel & Tourism | 46 | 25.6K | 0.83% | Not available |
| Culture & Entertainment + Sports & Outdoors | 39 | 60.1K | 17.11% | Not available |
Fashion & style + shopping in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 8,603 | 15.9K | 0.14% | 2K |
| United Kingdom | 337 | 24K | 1.40% | 12.8K |
| Japan | 331 | 21.9K | 3.18% | 38.5K |
| Spain | 280 | 19.1K | 1.07% | 6.5K |
| Mexico | 237 | 22.2K | 0.37% | 4K |
| Australia | 200 | 28.6K | 0.87% | 9.4K |
| Philippines | 178 | 21.6K | 0.86% | 23.6K |
| Thailand | 177 | 19.3K | 2.36% | 13.5K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.