TikTok data benchmark
Thailand Fashion & Style + Health & Wellness TikTok creator benchmarks
Among 51 eligible public TikTok creator profiles in Thailand tagged Fashion & Style + Health & Wellness, the median profile has 17,700 followers, 13.29% engagement, and 65,604 average views.
n=51 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 3,269 | 17,700 | 67,250 |
| Engagement rate | 2.58% | 13.29% | 23.46% |
| Average views | 8,576 | 65,604 | 324,922 |
Other categories in Thailand
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 713 | 27.8K | 4.69% | 69.9K |
| Culture & Entertainment + Fashion & Style | 405 | 21.4K | 7.10% | 58.8K |
| Culture & Entertainment | 242 | 23.1K | 8.28% | 66.4K |
| Fashion & Style + Shopping | 215 | 12K | 3.29% | 23K |
| Beauty & Personal Care | 211 | 20.7K | 3.59% | 89.8K |
| Culture & Entertainment + Travel & Tourism | 204 | 15.3K | 6.22% | 60.7K |
| Beauty | 172 | 50.4K | 1.04% | 70.6K |
| Food & Drink | 150 | 24.7K | 9.35% | 159.5K |
Fashion & Style + Health & Wellness in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 1,902 | 13.8K | 0.60% | 6.2K |
| United Kingdom | 74 | 9.2K | 4.47% | 44.7K |
| Mexico | 58 | 12.4K | 1.24% | 6.6K |
| South Korea | 52 | 11.8K | 4.44% | 16.3K |
| Philippines | 51 | 12.1K | 1.67% | 15.2K |
| Japan | 47 | 6K | 8.48% | 64.4K |
| Australia | 46 | 6K | 4.14% | 18.6K |
| Brazil | 46 | 4.2K | 3.22% | 3.5K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.