TikTok data benchmark
TikTok creator benchmarks: Colombia beauty & personal care + fashion & style
Among 136 eligible public TikTok creator profiles in Colombia tagged Beauty & Personal Care + Fashion & Style, the median profile has 24,750 followers, 0.99% engagement, and 8,223 average views.
n=136 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 10,575 | 24,750 | 131,325 |
| Engagement rate | 0.30% | 0.99% | 8.55% |
| Average views | 1,199 | 8,223 | 85,947 |
Other categories in Colombia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Fashion & Style + Shopping | 96 | 21.7K | 0.41% | 11.1K |
| Culture & Entertainment + Fashion & Style | 93 | 37.9K | 1.24% | 4.8K |
| Culture & Entertainment | 68 | 39K | 5.63% | Not available |
| Culture & Entertainment + Relationships & Family | 56 | 40.9K | 2.42% | Not available |
| Beauty & Personal Care + Shopping | 50 | 16.7K | 0.31% | Not available |
| Culture & Entertainment + Travel & Tourism | 46 | 25.6K | 0.83% | Not available |
| Culture & Entertainment + Sports & Outdoors | 39 | 60.1K | 17.11% | Not available |
Beauty & personal care + fashion & style in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 17,181 | 18.9K | 0.43% | 3.1K |
| Thailand | 682 | 37.2K | 4.04% | 35.2K |
| Japan | 629 | 29.2K | 3.46% | 39.7K |
| United Kingdom | 623 | 21.3K | 1.47% | 17.3K |
| Philippines | 600 | 17.5K | 0.67% | 10.3K |
| South Korea | 559 | 21.6K | 1.17% | 15.6K |
| Mexico | 418 | 20.2K | 0.65% | 3.6K |
| Indonesia | 406 | 19.9K | 0.91% | 5.4K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.