TikTok data benchmark
TikTok creator benchmarks: Fashion & style + shopping by country
Across 12,156 eligible public TikTok creator profiles tagged Fashion & Style + Shopping, the median profile has 17,100 followers, 0.24% engagement, and 2,736 average views.
n=12,156 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,320 | 17,100 | 49,900 |
| Engagement rate | 0.06% | 0.24% | 1.13% |
| Average views | 746 | 2,736 | 18,230 |
Eligible countries for fashion & style + shopping
27 groups currently clear the 30-profile publication floor.
- United Statesn=8,603
- United Kingdomn=337
- Japann=331
- Spainn=280
- Mexicon=237
- Australian=200
- Philippinesn=178
- Thailandn=177
- Francen=168
- Indonesian=166
- South Korean=160
- Germanyn=153
- Braziln=113
- Vietnamn=107
- Colombian=96
- Malaysian=81
- Canadan=70
- Italyn=59
- Perun=55
- Chinan=52
- Argentinan=48
- Indian=44
- Türkiyen=36
- Nepaln=34
- Polandn=34
- Ukrainen=33
- South African=33
Component categories: Fashion & Style · Shopping
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.