TikTok data benchmark
Colombia Home & Living TikTok creator benchmarks
Among 30 eligible public TikTok creator profiles in Colombia tagged Home & Living, the median profile has 1,648 followers, 2.91% engagement, and 14,415 average views.
n=30 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,328 | 1,648 | 7,166 |
| Engagement rate | 1.48% | 2.91% | 5.08% |
| Average views | 640 | 14,415 | 56,186 |
Other categories in Colombia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 147 | 13.6K | 2.06% | 11.9K |
| Fashion & Style + Shopping | 110 | 11.8K | 0.85% | 11.8K |
| Culture & Entertainment + Fashion & Style | 104 | 24.6K | 2.42% | 46.2K |
| Culture & Entertainment | 67 | 31.5K | 6.13% | 69.2K |
| Culture & Entertainment + Relationships & Family | 63 | 23.3K | 2.80% | 77.2K |
| Culture & Entertainment + Travel & Tourism | 60 | 14.6K | 2.07% | 16.4K |
| Beauty & Personal Care + Shopping | 59 | 7K | 1.24% | 9.3K |
| Culture & Entertainment + Sports & Outdoors | 42 | 50.2K | 10.59% | 141.9K |
Home & Living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,561 | 4.6K | 1.39% | 1.9K |
| Philippines | 389 | 2.3K | 0.98% | 2.3K |
| Malaysia | 361 | 3.5K | 1.25% | 4.8K |
| Brazil | 333 | 3.7K | 2.66% | 2.2K |
| Indonesia | 292 | 4.1K | 1.52% | 4.8K |
| Pakistan | 292 | 1.4K | 7.35% | 497 |
| United Kingdom | 215 | 3.9K | 3.70% | 7.1K |
| Nigeria | 117 | 1.4K | 2.50% | 600 |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.