TikTok data benchmark
TikTok creator benchmarks: France beauty & personal care
Among 86 eligible public TikTok creator profiles in France tagged Beauty & Personal Care, the median profile has 23,900 followers, 1.33% engagement, and 37,955 average views.
n=86 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 12,025 | 23,900 | 88,525 |
| Engagement rate | 0.65% | 1.33% | 6.72% |
| Average views | 5,403 | 37,955 | 169,969 |
Other categories in France
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 245 | 23.5K | 1.90% | 24.7K |
| Fashion & Style + Shopping | 168 | 22.4K | 1.33% | 12.3K |
| Culture & Entertainment + Fashion & Style | 122 | 29K | 3.13% | 55.1K |
| Fashion & Style | 113 | 20.6K | 5.26% | Not available |
| Beauty & Personal Care + Shopping | 111 | 16.5K | 0.94% | 15.1K |
| Culture & Entertainment + Travel & Tourism | 83 | 19.2K | 2.05% | Not available |
| Culture & Entertainment | 68 | 30.2K | 4.65% | Not available |
| Culture & Entertainment + Sports & Outdoors | 58 | 26.9K | 4.83% | Not available |
Beauty & personal care in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 3,659 | 14.9K | 0.30% | 1.9K |
| South Korea | 521 | 16.5K | 0.70% | 12.1K |
| Philippines | 492 | 13K | 0.45% | 2.1K |
| Indonesia | 460 | 16.3K | 0.77% | 5.6K |
| United Kingdom | 375 | 14K | 1.01% | 4.9K |
| Malaysia | 269 | 12.6K | 0.28% | 3.7K |
| Thailand | 198 | 26.2K | 2.79% | 60K |
| Nigeria | 181 | 12.3K | 1.10% | 7.3K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.