TikTok data benchmark
France Fashion & Style + Shopping TikTok creator benchmarks
Among 160 eligible public TikTok creator profiles in France tagged Fashion & Style + Shopping, the median profile has 13,950 followers, 3.55% engagement, and 23,971 average views.
n=160 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 6,191 | 13,950 | 39,800 |
| Engagement rate | 0.60% | 3.55% | 13.60% |
| Average views | 4,328 | 23,971 | 160,007 |
Other categories in France
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 269 | 11.4K | 3.20% | 25.3K |
| Fashion & Style | 146 | 11.9K | 7.44% | 26.8K |
| Culture & Entertainment + Fashion & Style | 134 | 15.9K | 4.85% | 23.4K |
| Beauty & Personal Care + Shopping | 125 | 8.2K | 1.24% | 3.4K |
| Culture & Entertainment + Travel & Tourism | 98 | 9.4K | 3.74% | 18.8K |
| Beauty & Personal Care | 93 | 11.6K | 3.11% | 45.3K |
| Home & Living | 80 | 4.8K | 4.58% | 19.8K |
| Lifestyle | 78 | 1.3K | 3.86% | 4.6K |
Fashion & Style + Shopping in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 8,698 | 10K | 0.30% | 3.6K |
| Japan | 429 | 8.5K | 5.23% | 62.3K |
| United Kingdom | 405 | 9.6K | 4.82% | 21.6K |
| Spain | 286 | 12.9K | 1.79% | 24.2K |
| Mexico | 249 | 11.9K | 1.02% | 15K |
| Philippines | 243 | 7.3K | 1.56% | 27.2K |
| South Korea | 228 | 6K | 1.10% | 8.3K |
| Australia | 227 | 12.4K | 3.33% | 27.7K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.