TikTok data benchmark
TikTok creator benchmarks: France beauty & personal care + shopping
Among 111 eligible public TikTok creator profiles in France tagged Beauty & Personal Care + Shopping, the median profile has 16,500 followers, 0.94% engagement, and 15,125 average views.
n=111 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,809 | 16,500 | 41,300 |
| Engagement rate | 0.31% | 0.94% | 3.95% |
| Average views | 2,042 | 15,125 | 66,309 |
Other categories in France
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 245 | 23.5K | 1.90% | 24.7K |
| Fashion & Style + Shopping | 168 | 22.4K | 1.33% | 12.3K |
| Culture & Entertainment + Fashion & Style | 122 | 29K | 3.13% | 55.1K |
| Fashion & Style | 113 | 20.6K | 5.26% | Not available |
| Beauty & Personal Care | 86 | 23.9K | 1.33% | 38K |
| Culture & Entertainment + Travel & Tourism | 83 | 19.2K | 2.05% | Not available |
| Culture & Entertainment | 68 | 30.2K | 4.65% | Not available |
| Culture & Entertainment + Sports & Outdoors | 58 | 26.9K | 4.83% | Not available |
Beauty & personal care + shopping in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 7,842 | 12.8K | 0.09% | 1.1K |
| South Korea | 523 | 13.4K | 0.19% | 3.5K |
| Brazil | 286 | 8.9K | 0.58% | 2.3K |
| United Kingdom | 209 | 22.1K | 0.57% | 10.2K |
| Mexico | 187 | 14.2K | 0.27% | 1.4K |
| Philippines | 173 | 11.2K | 0.38% | 1.9K |
| Spain | 172 | 12.5K | 0.23% | 2.7K |
| Indonesia | 141 | 12.7K | 0.49% | 8.6K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.