TikTok data benchmark
TikTok creator benchmarks: Mexico beauty & personal care + home & living
Among 34 eligible public TikTok creator profiles in Mexico tagged Beauty & Personal Care + Home & Living, the median profile has 13,550 followers and 0.45% engagement. Average views are not available for this group.
n=34 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,743 | 13,550 | 19,350 |
| Engagement rate | 0.16% | 0.45% | 1.06% |
| Average views | Not available | Not available | Not available |
Other categories in Mexico
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 418 | 20.2K | 0.65% | 3.6K |
| Fashion & Style + Shopping | 237 | 22.2K | 0.37% | 4K |
| Culture & Entertainment + Relationships & Family | 216 | 19.1K | 0.53% | 5.3K |
| Culture & Entertainment + Fashion & Style | 213 | 24.1K | 1.15% | 10.1K |
| Culture & Entertainment | 205 | 36.3K | 1.49% | 14.4K |
| Beauty & Personal Care + Shopping | 187 | 14.2K | 0.27% | 1.4K |
| Culture & Entertainment + Travel & Tourism | 140 | 15.4K | 0.80% | 6.6K |
| Culture & Entertainment + Sports & Outdoors | 123 | 31.5K | 1.76% | 34.4K |
Beauty & personal care + home & living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,118 | 12.1K | 0.39% | 1.5K |
| United Kingdom | 221 | 12.5K | 1.10% | 3.2K |
| South Korea | 162 | 14.3K | 1.22% | 2.1K |
| Philippines | 162 | 13.5K | 0.46% | 1.6K |
| Malaysia | 116 | 11.5K | 0.43% | 3.1K |
| Indonesia | 111 | 10.8K | 1.53% | 10.1K |
| Nigeria | 70 | 10.4K | 1.32% | Not available |
| Canada | 67 | 15.9K | 1.18% | 9.5K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.