TikTok data benchmark
Canada Beauty & Personal Care TikTok creator benchmarks
Among 169 eligible public TikTok creator profiles in Canada tagged Beauty & Personal Care, the median profile has 3,657 followers, 3.16% engagement, and 13,387 average views.
n=169 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,354 | 3,657 | 14,000 |
| Engagement rate | 1.25% | 3.16% | 11.11% |
| Average views | 1,260 | 13,387 | 105,424 |
Other categories in Canada
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 225 | 6.7K | 3.34% | 15.3K |
| Beauty & Personal Care + Home & Living | 112 | 3.5K | 2.35% | 6.9K |
| Fashion & Style + Home & Living | 82 | 3.1K | 5.48% | 8.7K |
| Fashion & Style + Shopping | 80 | 8.8K | 3.63% | 22.9K |
| Beauty & Personal Care + Shopping | 62 | 4.4K | 2.37% | 14.2K |
| Culture & Entertainment + Fashion & Style | 61 | 10.5K | 4.83% | 25.1K |
| Home & Living | 57 | 3.2K | 1.75% | 7.5K |
| Food & Drink + Home & Living | 55 | 1.8K | 2.86% | 7.3K |
Beauty & Personal Care in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 4,261 | 7.3K | 0.90% | 3.3K |
| Philippines | 936 | 3.8K | 1.27% | 6.2K |
| Indonesia | 760 | 4.2K | 1.74% | 15.6K |
| South Korea | 723 | 4.8K | 2.40% | 6.8K |
| Malaysia | 548 | 4.2K | 0.78% | 7K |
| United Kingdom | 540 | 4.4K | 3.73% | 12K |
| Nigeria | 464 | 2.4K | 2.39% | 3.2K |
| Vietnam | 296 | 5.2K | 1.26% | 21.2K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.